News09 May 2022

SO-COL is raising $100,000,000 (Simps here?)

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SO-COL startup from renowned crypto influencer Irene Zhao is looking to raise additional funds to "amplify" influencer results using NFT.

Irene demonstrated how NFT could be used to monetise social media earlier this year. She released a collection called IreneDAO, where she says all sorts of crypto phrases in different poses. She raised 2,600 ETH, btw.

Zhao describes SO-COL as a "web2.5" game - bridging the gap between crypto and ordinary users who are not yet familiar with NFT. She added that the company is working with Stripe to offer fans traditional payment methods and with StarkEx, to reduce creator fees.

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