Dubai regulators have ruled out mentioning revenue guarantees for crypto-assets in advertisements

Dubai's virtual asset regulator, VARA, has issued a guideline with guidelines for advertising digital crypto-assets to keep wording accurate and not misleading about revenue and guarantees.

According to the guideline itself, the guidelines should "ensure that the facts are accurate, clearly demonstrate any advertising intent, and are in no way misleading as to the guaranteed nature of the income."

These guidelines apply to offices that have a VASP license and a connection to crypto-assets. According to the regulators' idea, such restrictions should secure the market without harming it.

Atul Hegde, founder of YAAP, is quoted in the report as describing the move as "a good omen for Dubai's ambition to become one of the world's top destinations for cryptocurrency, blockchain and the metaverse."